Licence to leak: Has watchmaker Omega just revealed the identity of the new James Bond?

Published on 27/05/2025 - 13:14 GMT+2

It’s 1 of nan astir intimately guarded secrets successful nan industry: nan identity of nan adjacent 007.  

It has been four years since nan merchandise of Daniel Craig’s melodramatic swansong arsenic Bond successful No Time To Die, and since past nan rumour mill has been moving overtime.

We reported past twelvemonth that one campaigner whitethorn person nan separator complete countless others and now, an improbable root whitethorn person confirmed it and fto nan vodka martini-swigging feline retired of nan bag.

Luxury watchmaker Omega has announced Bond-favourite Aaron Taylor-Johnson as nan brand’s latest world ambassador.

So what, you whitethorn ask? Well, it’s not conscionable immoderate gig, considering nan watch marque has been Bond’s marker of prime ever since Pierce Brosnan sewage his Omega successful GoldenEye. Add nan truth that some Brosnan and Daniel Craig were Omega ambassadors earlier they headed to MI6, and it doesn’t look to beryllium overmuch of a (perfectly timed) coincidence...

In an Instagram post, Omega praised Taylor-Johnson's visit: “OMEGA welcomes Aaron Taylor-Johnson to our watchmaking location successful Bienne. The character and Golden Globe victor stepped into our watchmaking location for an exclusive tour, gathering nan watchmakers down our timepieces.” 

The station features nan 34-year-old looking soft arsenic a veal cutlet in a brownish suede jacket, flaunting a stunning Omega portion – a Speedmaster First OMEGA successful Space - connected his near wrist.

The character stated: “I person ever had an appreciation for timepieces but particularly for Omega. Now, aft visiting nan factory, I americium successful awe of nan accomplishment required to manufacture specified a luxurious product.”

There is still nary charismatic announcement confirming nan Kick-Ass, Nosferatu and 28 Years Later character to beryllium nan adjacent Bond. But considering nan franchise is getting a massive overhaul courtesy of Amazon, who are keen to speed up to process, this is looking mighty promising and possibly much than a rumour.  

Still, only clip will tell.